It seems like we have mobile applications for everything: entertainment, fitness, physical and mental health, shopping, you name it. Google Play and Apple Store list 2 million apps each, and numbers will keep growing. And it’s definitely good news for entrepreneurs, because, as practice shows, an app can boost business growth if the strategy is implemented correctly, of course.
The ever-growing number of applications in online stores makes mobile development one of the most dynamic and competitive sectors. However, the average user retention rate of mobile apps was only 38% in 2018 (for comparison, it was 38% and 37% in 2016 and 2017 respectively). How to make the app a success? UI design of the app strongly enhances UX which is the main component that ensures the success of the app. In order to improve analytics, we decided to understand the design trends of mobile development for 2019.
We have our phones in hands all the time. At average, the US adults used their smartphones for 3:35 hours daily in 2018. And in 2019 we can expect another 11-minute increase. Changing the way of how we spend this time, we switch from mobile websites to apps, and from tablets to smartphones.
In the booming mobile world, your application will have to compete with hundreds or even thousands of similar products. In fact, the stats show that there are more than 2 million apps in the market, and this number is expected to grow in the coming years. However, the average person launches only ten apps per day. Therefore, to stand out from the competitors and entice customers into using the app, you need to offer something unique and update your app regularly.
Have you heard that the average user spends over 3 hours a day consuming mobile content, and 89% of this time they spend using apps? Moreover, specialists think that by 2020 there will be 6.1 billion smartphone users around the world and most of the digital content will actually come from mobile apps. With this in mind, it becomes obvious that the traditional online business is evolving, and if you want to stay relevant in the market, you have to cater to mobile users more. Otherwise, you might find yourself left behind soon.
Can you imagine that there are over 4 billion people in the world, who use their mobile devices on a daily basis? And most probably, you are one of them. Chances are that you have actually stumbled upon this article while doing Google search on your smartphone.
It is not every day that you come up with a unique idea for a mobile application. So when inspiration strikes, you need to start working and building it from scratch to see your idea come to life through hours of coding. But don’t let that intimidate you. Here’s where you should start if you want to develop a mobile application.
App development is hard and stressful when you do not know where to start. To begin you will be confronted with native app development and cross-platform app development. This might not seem like a big issue, but understanding the differences and which you should use to make your life a lot easier is important.